Marketing Communications Manager (m/f/d)

You develop effective marketing and communication solutions that inspire business customers and professional real estate investors and strengthen our brand. Thinking strategically and entrepreneurially, you are responsible for demanding 360° communication measures – from content marketing and storytelling to events and multi-channel campaigns.

As Marketing Communications Manager, you are a sparring partner for internal stakeholders and jointly develop solutions that support business goals and strengthen our brand. With new impulses and an eye for potential, you actively drive the further development of your area of responsibility and our brand management.

Marketing Communications Manager (m/f/d)

Your job at a glance

What you achieve with us

• You are responsible for effective marketing measures to support sales and retention goals in the business customer and real estate investor segment.
• From the strategic idea through convincing content and the right channels to success measurement – you bring all elements together effectively. In doing so, you take responsibility, actively drive ideas forward, and transform concepts into concrete results.
• You recognize trends and exciting perspectives from business, banking, and real estate and translate them into high-quality content and effective thought-leadership formats – from LinkedIn content to specialist articles and videos. Together with our experts, you make know-how visible and position our brand as a relevant voice in the market.
• You develop target-group-oriented event platforms and innovative formats that inspire business customers and professional real estate investors, promote exchange, and create sustainable relationships.
• With creativity and analytical flair, you test messages and channels, optimize campaigns along the customer journey, and use insights from web analytics and A/B testing to measurably increase lead generation, conversion, and business success.
• You design a consistent, relevant, and differentiating brand experience across all customer touchpoints – aligned with the needs of your target groups and along the entire customer journey.
• You competently advise and accompany internal stakeholders in the development and implementation of their marketing and communication projects and contribute your expertise, new perspectives, and concrete solution approaches.
• You coordinate agencies and other partners, create clear frameworks, and ensure that quality, collaboration, and results are convincing.
• You develop our sales marketing strategically and operationally, take responsibility for cross-departmental projects, and network different perspectives to achieve a sustainable impact together.

What you bring with you

• Several years of experience in marketing and marketing communications, ideally in a demanding B2B environment.
• Completed degree in business administration, supplemented by further training or additional qualification in marketing and/or communication, or a comparable education.
• You recognize potential, develop strong stories, and consistently set ideas in motion. In doing so, you understand the needs of B2B target groups, get to the point on complex topics, and combine creativity with a clear eye for data, customer needs, and business results.
• You prepare demanding content in an understandable, relevant, and target-group-oriented manner - also in the subject areas of banking, entrepreneurship, and real estate.
• You enjoy advising different internal stakeholders, winning them over for ideas, and jointly developing viable solutions.
• A consistent view from the customer perspective, data-based working, and the ambition to continuously improve communication characterize your way of working.
• You question existing structures, enjoy trying new ways, and have a sense for current marketing and communication trends.

Your advantages with us

More time for you

With us, cantonal and regional holidays are paid. Additionally, sabbaticals and extra vacation days for years of service await you.

Flexible working

Choose an individual working model and manage your own working hours.

Family-friendly

Benefit from generous maternity or paternity leave as well as additional family allowances.

Strong pension

With our company's own pension fund, you are on the safe side.

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