Marketplace & Digital Marketing Associate M/F

• 07 September 2026
• 100%
• Indefinite duration
• Chemin du Pré-Fleuri 05, 1228 Plan-les-Ouates

Born in Saint-Tropez in 1971, Vilebrequin is an iconic luxury swimwear House, recognized for its savoir-faire, its bold prints, and its resolutely sunny spirit.

For more than 50 years, the House has brought to life a way of life inspired by the Côte d'Azur, blending elegance, freedom, and joie de vivre. Today, its universe extends well beyond swimwear, with collections for men, women, and children, as well as an offer dedicated to the art of living at the beach.

Present internationally, Vilebrequin pursues its development while remaining faithful to its roots and its commitments: creating quality pieces, designed to last, to be repaired, and to be passed on, while evolving its practices to reduce its environmental impact.

Marketplace & Digital Marketing Associate M/F

Within the Digital Acquisition team, the Marketplace & Digital Marketing Specialist contributes to the development of Vilebrequin's e-commerce sales by driving activities related to marketplaces as well as participating in the digital acquisition strategy.

The employee ensures the commercial development, operational monitoring, and performance optimization of the different marketplaces (EU/US), while contributing to the development of Paid Social campaigns, the coordination and monitoring of other levers, as well as the implementation of commercial operations.

Main responsibilities

1. Marketplace Management (Europe & United States)

• Drive all marketplaces (Amazon Luxury, Farfetch, AboutYou, Miinto, and Galeries Lafayette) on the EU and US markets and any other marketplace that may be added to the Vilebrequin ecosystem.
• Develop sales, visibility, and profitability across all marketplaces.
• Coordinate the launches of new collections on marketplaces to guarantee their availability, visibility, and promotion from the moment they are marketed.
• Identify problems impacting product visibility or sales and coordinate their resolution with internal teams and partners (Neteven, marketplaces).
• Drive Trade Marketing campaigns implemented with marketplaces to maximize their performance and profitability.
• Launch and manage self-service advertising campaigns on marketplaces (Amazon Sponsored Products, DSP, Display...) and optimize performance indicators (ROAS).
• Participate in exchanges and ensure regular operational monitoring with marketplaces and the partner Neteven to guarantee the quality of operations.
• Coordinate with Logistics teams to ensure product availability, stock monitoring, and replenishment of Amazon FBA activities in the US, while preventing stockouts.
• Prepare sales estimates in order to plan stocks
• Monitor key performance indicators and compliance with marketplace operational standards (order processing time, account compliance, etc.).
• Ensure the update and optimization of Brand Stores for the different marketplaces to guarantee their consistency with current collections and the Vilebrequin brand image.
• Produce analyses and recommendations to improve performance.
• Ensure monthly billing reconciliation by verifying consistency between sales made and invoices issued by marketplaces.
• Contribute to projects to improve tools, processes, and flows related to marketplaces and digital marketing.

1. Digital Marketing & Acquisition

• Participate in the development, coordination, and optimization of digital acquisition campaigns on the main levers: Paid Social (Meta, TikTok, Pinterest, Snapchat), Paid Search (Google Ads, Bing), Retargeting (Criteo), and Affiliation.
• Support the Paid Social Manager and contribute to the definition of strategy, budget management, optimization of advertising campaigns, performance analysis, and A/B testing.
• Actively participate in exchanges with our Paid Social partners.
• Coordinate the partner agency in charge of Paid Search to maximize sales and profitability.
• Participate in the planning and implementation of e-commerce commercial operations (GWP, free delivery, and other commercial activations on the site).
• Monitor campaign performance, produce reports, and formulate optimization recommendations.
• Drive affiliation programs and coordinate the agency to develop sales and increase the number of active affiliates on EU/US programs.
• Provide support for influence actions and digital partnerships.
• Collaborate with the Creation, E-commerce, CRM, Social Media, Content, and Product teams to ensure the proper deployment of marketing campaigns.

Profile sought

• Higher education Bac+4/5 in business school, digital marketing, e-commerce, or equivalent training.
• First significant experience of 2 to 4 years in e-commerce, marketplaces, and/or digital marketing, ideally acquired within an international brand, in the world of fashion, luxury, or retail.
• Good knowledge of the marketplace environment and its commercial and operational challenges: catalog management, product visibility, stocks, commercial operations, advertising campaigns, and performance monitoring.
• Good understanding of the main digital acquisition levers, notably Paid Social and Paid Search.
• Strong appetite for numbers and performance analysis, with the ability to interpret key e-commerce and media KPIs (turnover, margin, ROAS, conversion, traffic, acquisition costs...) and draw concrete recommendations from them.
• Good mastery of Excel / Google Sheets