Channel Manager E-Mailings und CRM 80% - Medienjobs

Pistor AG is the leading, independent trading and service company for bakeries-confectioneries, gastronomy and for the healthcare market. State-of-the-art logistics, innovative ideas, reliability, sustainable action and a lot of passion - that is exactly what we use to make our customers more successful. Now you have the chance to help write our company's success story. Your tasks • Responsibility for the strategic and content-related further development, optimization, coordination as well as the content management of the various Pistor E-Mailing formats (newsletters, general mailings, customer info, recalls, invitations, etc.) • Creation, optimization and further development of dynamic mailings for personalized customer addressing • Preparation, coordination, dispatch and evaluation of the e-mailings via CRM • Responsibility for the further development of CRM-supported marketing processes in close coordination and cooperation with the CRM Product Owner as well as internal stakeholders • Further development, process optimization and support of the CRM system in the area of mailings (Key User role) • Coordination of the channel as an instrument within systematic market development and general topic management, incl. technical advice to various internal stakeholders • Optimization of the conversion processes along the Customer Journey • Success measurement of the channel and mailing measures, incl. creation of result presentations, recommendations for action and reportings • Deputy for the maintenance, content coordination and publication of content on the social media channels of Pistor incl. community management Your profile • Commercial basic training and adequate further training in the field of marketing/online marketing • Several years of experience in the field of e-mail marketing • Very good knowledge in the further development and handling of CRM tools (Salesforce/Pardot an advantage) • Sound knowledge in the area of Customer Experience and digital Customer Journeys • Good knowledge in the area of Social Media & Community Management • Passion for customer-centric, digital solutions and communication • Structured, independent and reliable way of working as well as strong communication skills • Analytical, networked way of thinking and high digital competence • Good written and oral German and English skills, French an advantage