Marketing Manager Swiss Market 100% - medienjobs.ch
- Employment type
- Full-time
- Location
- Biel/Bienne
- First posted
THE COMPANY
Swatch occupies the leading position in the Swiss watch industry and is among the most popular brands in the world. The first Swatch watches surprised the entire world with their revolutionary concept, their creative design and their provocative spirit. The brand's philosophy is based on color, movement, lightness and transparency, characteristics that can be found in every Swatch product and project. The brand asserts its global presence in the worlds of sport and art.
JOB DESCRIPTION
In order to strengthen our Marketing department, Swatch is currently recruiting a
MARKETING MANAGER SWISS MARKET (m/f) 100%
In this role, you will take charge of the direction of the marketing department for the Swiss market for the Swatch and Flik Flak brands.
Your area of responsibility includes the following activities:
- Develop, implement and present the annual marketing plan for the Swatch and Flik Flak brands (advertising, traditional and digital media, sponsoring, promotions, merchandising and decoration) in accordance with Swatch International directives
- Plan, coordinate and monitor marketing campaigns, direct marketing activities, e-commerce activities, product launches and loyalty programs (Swatch Club Suisse), as well as online shop activities (newsletters, banners, keywords, traffic and performance) and social networks (content, budget, competition, etc.).
- Organize and coordinate events, product launches and meetings with key accounts, and develop promotions for dealers with appropriate advertising materials
- Prepare briefings for agencies and external partners for the development of creative concepts, advertising materials, decorations and media plans
- Identify, evaluate and implement new sponsoring opportunities and ensure the activation of partnerships
- Ensure the management, allocation, monitoring and control of the marketing budget
- Coordinate the Swiss market Marketing team (3 employees) in a matrix environment
In addition to your daily tasks, you will supervise various projects and work in close collaboration with the International Marketing department, the Swiss market Brand Manager, logistics, the Retail department, sales and external clients on a daily basis.
PROFILE
We are looking for a dynamic and innovative personality capable of adapting quickly to various situations thanks to quick understanding and creativity.
- Training in marketing (Marketing Manager or equivalent)
- 5 to 7 years of experience in marketing project management as well as 2 to 3 years of experience in team management
- Very good knowledge of digital marketing, communication, social networks, visual merchandising and events
- Experience in a dynamic environment, ideally fashion, lifestyle or retail
PROFESSIONAL REQUIREMENTS
- Creative, innovative personality capable of adapting quickly
- Natural leadership, with a strong ability to coordinate teams and collaborate with various stakeholders.
- Excellent communication and negotiation skills
- Ability to manage several projects simultaneously with autonomy and rigor
- Availability to work several weekends per year if necessary
LANGUAGES
- Proficiency in French, German and English
CONTACT
If you feel that this stimulating opportunity matches your profile and your expectations, please click on the APPLY link to send us your CV.
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Posted 2 weeks ago