Visual Brand Lead & Graphic Designer (m/w/d) 100%
- Employment type
- Full-time
- Location
- Rapperswil
- Company
- bexio AG, Alte Jonastrasse 24, 8640 Rapperswil SG
- Languages
- German (fluent), English (fluent)
- First posted
Join us in making this Swiss small business even more successful! Sounds like a big vision? That's exactly what drives us every day.
At bexio, we live by the philosophy that top-class, efficient, and smart software solutions must be accessible and affordable for every SME. With this mission, we are today the leading provider of web-based business software in Switzerland.
Our expansion course is steeply upwards: over 100'000 satisfied customers, more than 7'000 trust partners, and a strong team of over 150 motivated employees speak for themselves. To continue writing this success story, we are looking for energetic support. That's where you come in!
What you will be moving forward with us:
You will design demanding visual content, key visuals, and layouts for our campaigns, website, social media, and print media on your own, and implement them using Adobe Creative Cloud and Figma.
As the central point of contact for our visual identity, you will lead the internal "Brand Approval" process and ensure that our new corporate design is consistently implemented throughout the company (around 200 employees).
You will build smart, scalable master templates and global Figma libraries, and enable non-designers to work independently in a brand-compliant manner through internal training.
In your role, you will act as a competent sparring partner for various departments, advise on visual issues, and enforce our quality standards with diplomatic skill.
You will use generative AI tools such as Adobe Firefly or Midjourney and prompt engineering in your daily workflow to test visual ideas quickly and make design processes even more efficient.
In external productions, you will take the lead, brief service providers such as photographers, video producers, or printers precisely, and monitor the CI-compliant and high-quality implementation of the results.
You will strategically develop our visual brand, advise management on major brand initiatives, and define forward-looking AI guidelines and design standards for the entire company.
Your qualifications for this position:
You have a completed design education combined with several years of practical professional experience in corporate identity and brand management, ideally in the B2B or SaaS environment.
Outstanding conceptual skills enable you to translate strategic requirements and complex briefings into exciting, creative campaigns and strong key visuals.
You master the Adobe Creative Cloud (InDesign, Illustrator, Photoshop) in your sleep, work routinely with Figma and DAM systems, and ideally also have basic knowledge of motion design or UX/UI understanding.
An uncompromising eye for the highest visual quality characterizes you, while as a communicative "Brand Cop" you protect the brand diplomatically but firmly across all departments.
You are open to technological trends and already use generative AI (e.g., Midjourney, Adobe Firefly) skillfully as a real efficiency booster in your daily design workflow.
With a healthy pragmatism according to the 80/20 rule and a structured approach, you navigate safely through agile project management tools, control service providers, and are always willing to get involved operationally.
You possess the necessary self-confidence and resilience to strongly justify visual concepts to stakeholders and deal professionally with feedback from non-designers.
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Posted 1 week ago