Marketing Manager 100% (m/f/d)

Work location: Kloten

Do you want to not just plan marketing, but move it? As a Marketing Manager at Wetrok AG, you are responsible for operational marketing for Switzerland and work closely with our market organizations in Germany, Austria, Sweden, Poland, as well as International Business. With entrepreneurial spirit, organizational talent, and a sense for our brand «Trusted Swiss Quality», you launch campaigns, trade fairs, and promotions from the idea stage to success monitoring – and set measurable impulses for our growth.

Marketing Manager 100% (m/f/d)

Your tasks and responsibilities:

• Marketing and communication planning: You develop and update country-specific marketing plans, define effective initiatives, and ensure the consistent implementation of measures to achieve our growth goals.
• Campaigns, promotions, and incentives: You design and realize online and offline campaigns, product launches, and point-of-sale promotions. In doing so, you coordinate the necessary sales aids and measure the success of your activities.
• Trade fairs and events: You plan and organize national trade fairs, customer events, roadshows, and sales meetings. Additionally, you coordinate international trade fairs in close coordination with the Head of Marketing.
• International cooperation: You are responsible for the operational marketing processes of our subsidiaries and the Partner Business. You adapt communication materials for local markets, manage dealer promotions in Germany, and coordinate regularly with the sales management in Germany, Austria, Sweden, Poland, and the Partner Business.
• Content and communication materials: You create and optimize presentations and local marketing documents and actively contribute your ideas to content and editorial planning – together with the communication and design team.
• Team leadership and deputy: You accompany and promote our marketing apprentices during their marketing semester and represent the Head of Marketing in operational marketing.

This is you:

You are a results-oriented marketing professional who thinks strategically and takes operational action. You convince with the following strengths:

• Solid education: You have completed a degree (FH/Uni) with a focus on marketing/communication or a comparable further education, e.g., as a dipl. Marketingmanager:in HF/IBS.
• Practical experience: You bring at least 4 years of experience in a comparable marketing function, ideally in a B2B environment with proximity to sales.
• Marketing know-how: You have already independently designed and implemented campaigns, promotions, trade fairs, and events.
• Organizational talent: You work in a structured, reliable, and independent manner, set clear priorities, and maintain an overview even with multiple projects.
• Analytical thinking: You recognize which measures show an effect and consistently align your activities with sales success.
• Brand understanding and creativity: You have a sense for quality and premium brands and know how to make them tangible across all customer touchpoints.
• Digital competence: You are proficient in MS Office and familiar with tools such as Google Analytics, Canva, and CMS systems. CRM knowledge is a plus.
• Team player with foresight: You communicate convincingly, think in networks, and connect sales, business units, international subsidiaries, and external partners.
• Language skills: You communicate with stylistic confidence in German and very well in English. You also bring good French skills; Italian is a plus.

What we offer you:

A versatile marketing role with direct influence on sales success in Switzerland and four European market organizations. You work closely with the CEO and the executive management and actively shape the market development of Wetrok. Together with a well-coordinated team from communication, design, and digital, you bring your ideas to the market – with short decision-making paths, a lot of personal responsibility, and room for effective marketing measures.

This is us:

As a subsidiary of a significant, traditional Swiss family holding, we have earned a leading position through innovative products and consistent market orientation. In this dynamic and future-oriented environment, we offer j4id10441781jm j4it1042jm j4iy26jm