Director Marketing & Communication 100% (m/w/d)
- Employment type
- Full-time
- Workload
- 100%
- Location
- Hinwil
- Languages
- German, German
- First posted
The Ferag Group, headquartered in Hinwil near Zurich, is an international, family-run company. Since 1957, Ferag has grown to become the world's leading provider of conveying and processing systems for the printing industry. Building on these strong roots, Ferag has further diversified and today, with Ferag Solutions AG, has a strong foothold in intralogistics. With more than 3-000 active patents and sales and service companies in over 50 countries, Ferag stands for engineering excellence, global presence, and a piece of Swiss history.
Director Marketing & Communication 100% (m/w/d) #
Shape our global market presence
Ferag AG develops solutions for intralogistic and industrial applications that make processes in complex production and distribution environments more robust, precise, and efficient. Our brand stands for technical substance, reliability, and clear solutions.
As Director Marketing & Communications, you will contribute to making these strengths visible internationally, effectively supporting sales work, and accelerating our growth in the relevant markets.
Your role
As Director Marketing & Communications, you report to the Head of Group Sales and lead a small marketing team. You are responsible for international marketing and communication work, from strategic orientation to operational implementation and success measurement. In doing so, you work closely with sales, executive management, leaders, external partners, and the relevant specialist departments.
Ferag offers an international, technology-driven environment with direct influence on brand, market appearance, and business development. In this key role, you shape not only content but also the way Ferag is perceived, understood, and preferred in the relevant markets.
Your main tasks
- You develop and implement a global marketing and communication strategy that supports our growth goals in the relevant international markets
- You plan the annual marketing roadmap with campaigns, priorities, budgets, and milestones and ensure successful implementation
- You are responsible for the positioning and further development of the Ferag brand across all communication and sales channels
- You develop target-group-oriented content for customers, markets, media, events, and digital channels and ensure their technical quality and sales relevance
- You work closely with Group Sales and the technology departments to consistently align marketing activities with business development and lead generation
- You are responsible for the planning and execution of international trade fairs, customer events, and communication campaigns
- You strengthen the digital presence of Ferag and drive the further development of the website, social media, content marketing, and other relevant platforms
- You lead your team professionally and organizationally, set clear priorities, promote the further development of your employees, and ensure professional implementation in daily business
- You are responsible for the marketing budget, reporting, KPI monitoring, as well as the selection and management of external agencies and service providers
- You support the Executive Team and leaders with presentations, customer appearances, and external corporate communication with clear messages and convincing formats
Your profile
- Completed higher vocational training (marketing, communication, business administration, or comparable direction)
- Several years of leadership and management experience in B2B marketing of an internationally active industrial, mechanical engineering, or technology company
- Provable successes in the development of international brand and communication strategies
- Sound experience in the areas of Corporate Communications, Public Relations, and Digital Marketing
- Very good understanding of technical products and complex industrial solution offerings
- Experience in leading interdisciplinary and international teams
- Strong conceptual skills as well as high implementation strength
- Confident communication skills and a secure appearance across all leadership and functional levels
- Very good German and English skills in speaking and writing, other languages an advantage
You convince us through #####
- Entrepreneurial thinking and acting
- Creativity paired with strategic clarity
- Enthusiasm and leadership qualities
- Intercultural competence and international orientation
We offer
- A strategically important leadership position with high visibility within the Ferag Group
- The opportunity to sustainably shape the global brand and communication strategy
- Direct collaboration with the Executive Team and international leaders
- An innovative and technologically demanding industrial environment
Interested?
If you want to actively help shape the future of the Ferag Group and take our global perception to the next level, we look forward to your complete application.
For further information, Markus Stingl, Human Resources Manager, is at your disposal. Dossiers from recruitment agencies will be reviewed if the GTCs of Ferag AG are accepted.
Ferag AG
Industriestrasse 1
CH-8340 Hinwil
Phone +41 44 938 60 00
Apply Now
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Posted 1 week ago